Privacy policy

This Privacy Policy describes how ChillWags ("we," "us," or "our") collects, uses, shares, and protects the personal information of visitors and customers who access our website and purchase our products. By using our website, you consent to the practices described in this policy.

We are committed to protecting your privacy and handling your personal data with care, transparency, and in accordance with applicable privacy laws, including applicable U.S. state privacy laws such as the California Consumer Privacy Act (CCPA).

1. Information We Collect

We collect personal information in a variety of ways, including directly from you and automatically through your use of our website.

Information You Provide Directly

  • Full name
  • Email address
  • Billing and shipping address
  • Phone number (if provided)
  • Payment information (processed securely via our payment provider — we do not store full card details)
  • Order history and product preferences
  • Information about your dog that you choose to share with us, such as breed, weight, or behavior, when you contact support or request a refund
  • Communications you send us (e.g., support emails, feedback, reviews)

Information Collected Automatically

  • IP address and approximate location
  • Browser type and version
  • Operating system
  • Pages visited, time on site, and referring URL
  • Cookie identifiers and session data
  • Device type and screen resolution

2. How We Use Your Information

We use the personal information we collect for the following purposes:

  • To process, fulfill, and ship your orders
  • To communicate with you regarding your order status, shipping updates, and support inquiries
  • To send transactional emails (order confirmations, shipping notifications)
  • To send marketing and promotional emails, only with your consent
  • To improve our website, products, and customer experience
  • To process guarantee claims and verify eligibility under our refund policy
  • To detect, investigate, and prevent fraudulent transactions and abuse
  • To comply with legal obligations and enforce our Terms of Service

3. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience and gather analytics data. Cookies are small text files stored on your device that help us recognize returning visitors, remember preferences, and understand how our website is being used.

Types of cookies we use:

  • Essential Cookies: Required for the website to function properly (e.g., shopping cart, login sessions)
  • Analytics Cookies: Help us understand visitor behavior and improve site performance (e.g., Google Analytics)
  • Marketing Cookies: Used to deliver relevant advertisements and measure campaign performance, including through advertising platforms such as Meta and Google

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

4. Sharing Your Information

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information with trusted service providers who assist us in operating our business, including:

  • Payment processors (e.g., Shopify Payments, Stripe, PayPal)
  • Shipping and logistics carriers
  • Order fulfillment partners
  • Email marketing platforms
  • Website analytics and advertising providers
  • Customer support tools

These third parties are contractually obligated to use your information only as necessary to provide their services and are required to maintain appropriate data security practices.

We may also disclose your information if required to do so by law, court order, or governmental authority, or to protect the rights, property, or safety of ChillWags, our customers, or others.

5. Data Retention

We retain your personal information for as long as is necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. Order and transaction data may be retained for up to 7 years for tax and accounting purposes. You may request deletion of your personal data at any time (see Section 7 below).

6. Data Security

We take reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. Our website uses SSL (Secure Sockets Layer) encryption for all data transmitted between your browser and our server. Payment information is processed through PCI-compliant payment providers and is never stored on our servers.

While we take data security seriously, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.

7. Your Rights

Depending on your location, you may have the following rights with respect to your personal information:

  • Right of Access: Request a copy of the personal data we hold about you
  • Right to Rectification: Request correction of inaccurate or incomplete data
  • Right to Erasure: Request deletion of your personal data (subject to legal retention requirements)
  • Right to Withdraw Consent: Opt out of marketing communications at any time by clicking "Unsubscribe" in any marketing email or contacting us directly
  • Right to Data Portability: Request your data in a structured, machine-readable format
  • Right to Opt Out of Sale/Sharing: California residents may request that we not sell or share their personal information, though we do not sell personal information as defined under the CCPA
  • Right to Non-Discrimination: We will not deny you products or services, or charge you a different price, for exercising any of these rights

To exercise any of these rights, please contact us at support@chillwags.com. We will respond to all requests within 30 days.

8. Marketing Communications

If you opt in to our email list, we may send you product updates, promotions, and care tips for your dog. You can unsubscribe at any time using the link at the bottom of any marketing email, or by emailing us directly. Unsubscribing from marketing emails will not stop transactional messages such as order confirmations and shipping notifications.

9. Children's Privacy

Our website is not directed to individuals under the age of 13 (or the applicable age of digital consent in your jurisdiction). We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal information without parental consent, we will take steps to delete such data.

10. Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies before providing any personal information.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The most current version will always be available on our website. We encourage you to review this policy periodically.

12. Contact

For privacy-related questions, requests, or complaints, please contact us at:
Email: support@chillwags.com
Response Time: Within 1–2 business days, Monday to Friday, 9:00 AM – 5:00 PM (EST)